Monday, May 16, 2016

13192: Lévy’s Succession Plan—For WPP…?

Campaign reported Publicis Groupe Chairman and CEO Maurice Lévy thinks WPP Overlord Sir Martin Sorrell’s successor should not be a douche bag. “Whoever succeeds [Sorrell] needs to be a good human being,” insisted Lévy. “Not wicked and nasty, generous and not greedy, sharing and not selfish or egotistical.” Um, Lévy is hardly qualified to list requirements for the WPP role, as the moron has been unable to identify a replacement for his own wickedly nasty, greedy, selfish and egotistical position. The verbal volleys between Lévy and Sorrell are almost comedic in their campy craziness and cultural cluelessness. Has anyone done more damage to the industry than this dim-witted duo?

Lévy: Sorrell’s successor should not be ‘wicked and nasty’

By Kate Magee

PARIS: Maurice Lévy, the chairman and chief executive of Publicis Groupe, has told Campaign that whoever succeeds WPP’s chief executive, Martin Sorrell, needs to be “a good human being – not wicked and nasty.”

“Whoever succeeds [Sorrell] needs to be a good human being – not wicked and nasty, generous and not greedy, sharing and not selfish or egotistical,” he said.

Lévy’s comments came after WPP chairman Roberto Quarta acknowledged that the world’s largest marketing services company has begun both an internal and external search for Sorrell’s successor. “At some point we all leave our jobs. The question is when,” Quarta wrote in WPP’s 2015 Annual Report. “Whether, in Sir Martin’s case, that happens tomorrow, in one, two, three, four, or five years, or even over a longer period, we have already begun to identify internal and external candidates who should be considered.”

Lévy is himself due to retire in May 2017.

1 comment:

Question4_you said...

Hey any idea why there's an uptick in CEO types writing diversity editorials in the advertising industry all of a sudden?

What they have in common is that they're all written by white people, all touch on advertising or marketing, are all in large mainstream publications, yet say nothing meaningful. It's like hundreds of words about thin air.

What's going on, what IS in the air?