Showing posts with label religion. Show all posts
Showing posts with label religion. Show all posts

Wednesday, March 13, 2024

16575: Bewildering & Baffling Britt Bashing By Business Blog.

 

At MediaPost, MADBlog columnist Barbara Lippert joined the political pundits, talk show hosts, and comedians who’ve ripped Senator Katie Britt for her ridiculous rebuttal of President Joe Biden’s State of the Union speech.

 

Not sure what inspired the perspective, as Britt is hardly an advertising figure—and her spectacle barely qualifies as a media event worthy of industry-related examination.

 

Also peculiar is Lippert referring to Britt as a Fundy exhibiting Christian Fundamentalist characteristics. Of course, Lippert spotlighted Britt’s Republican affiliation—which likely triggered Carl Warner, wherever he might be. The columnist remarked on gender-focused qualities too.

 

In today’s business world—now, more than ever—people are cautioned to avoid engaging in conversations about sex, politics, or religion. Lippert hit the trifecta, seemingly without hesitation. Then again, the woman was once positioned as a curator of popular culture.

Sunday, July 23, 2023

16327: Bimbo Is The Bread Of Life…?

 

Does this Bimbo campaign from McCann Colombia preach that eating the toast is a spiritual experience? It’s a conceptual disaster of biblical proportions.

 


Friday, May 26, 2023

16265: Diversity Of Faith Or Damnable Divertsity?

 

Campaign spotlighted a video presentation featuring EssenceMediacom APAC CEO Rupert McPetrie, who stressed the imperative for DEI programs to include diversity of faith. Okay, maybe that makes sense in the Asia-Pacific region. But was McPetrie delivering the performative propaganda with the help of a teleprompter, mouthing a script probably penned by the media company’s recently hired Global Chief People Officer…? EssenceMediacom leadership, incidentally, seems to reflect a religious faithfulness to exclusivity. And McPetrie serving as APAC CEO feels like corporate colonialism. Holy shit.

 

Have a little faith: When it comes to DEI, don’t forget about religious diversity

 

By Staff Writer

 

In an age where people are encouraged to be their full and authentic selves at work, diversity of faith can — and should — play a key role in your company’s DEI programme.

 

It’s become a common refrain in the corporate world that employees should “bring their whole selves to work,” one adopted eagerly by companies looking to telegraph their diversity, equity, and inclusion (DEI) efforts. But what does that really mean beyond banner causes like gender, sexual orientation, and mental health?

 

Lesser-discussed areas of diversity such as socioeconomic background, neurotypicality, and faith are all deeply intertwined with how we form our individual identities, yet appear to be low-priority topics in many corporations’ otherwise-robust DEI programmes.

 

For Rupert McPetrie, APAC CEO at EssenceMediacom, the sheer cultural and religious diversity of Asia Pacific necessitates including faith as an element of DEI. “The diversity of markets and cultures in Asia Pacific means that diversity of faith is there for all of us to see,” he said. “For me, therefore, faith — and recognising that breadth of faith — becomes an integral part of any approach to diversity, equity and inclusion.”

 

The state of faith in the workplace

 

According to the 2022 Corporate Religious Equity, Diversity & Inclusion (REDI) Index, only 40% of Fortune 500 companies mention, refer to, or illustrate religion on their main diversity landing page, compared to over 90% which mention racial diversity. Meanwhile, only 7.4% publicly report having faith-oriented employee resource groups (ERGs).

 

There is a multitude of reasons why this may be. As a historically “sensitive” topic — to say the least — discussion of religion can be a cause of tension if handled improperly. But that core position it has in people’s identities and the passion it inspires is also why forward-thinking companies looking to create people-centric workplaces can no longer afford to overlook faith in their DEI efforts.

 

At EssenceMediacom, each member of the senior leadership team takes ownership and accountability for a specific element of DEI. McPetrie, who acts as the agency’s faith diversity lead, acknowledges that despite faith being a key pillar of the agency’s DEI initiatives, that isn’t the norm.

 

As he puts it, “I think it’s quite widely known that diversity of faith isn’t always consistently considered within companies’ DEI initiatives. There’s quite a lot of commentary around faith being almost the forgotten element of DEI agendas and strategies. For us, it’s an integral part of our strategy.”

 

“When we genuinely commit, as a business, to creating and sustaining an environment where people are free and comfortable to bring their whole selves to work, we want to be representative of the communities that we serve,” he continued.

 

The business case for religious diversity

 

Time and time again, studies have shown that diversity isn’t just the right thing to do, it’s also good for a business’ bottom line, staff morale, and attractiveness to prospective talent. Much has been said about the power that employees now hold post-Great Resignation; how the onus is now on businesses, not workers, to prove their competitive edge.

 

When it comes to the role diversity plays in recruitment and employee satisfaction, McPetrie observed that today’s candidates “can establish quite quickly” through talking to people in the market or doing their own research “whether a company is walking the talk on DEI or if it’s just a bit of an afterthought.” As a result, he believes there to be “almost a requirement” for businesses to be clear on their intent within DEI, because “candidates will expect to have inclusivity at the heart of hiring, growth, and development.”

 

And that transparency pays off. “The more diverse thinking we can bring into the agency to explore or debate a client brief, how we would land a message in the most relevant way to the most relevant audience, in the most relevant environment, the better our output,” said McPetrie.

 

Embedding faith inclusivity in the workplace

 

When it comes to actually embedding faith inclusivity within the workplace, simple and actionable initiatives such as respecting religious attire, holidays, festivals, and dietary requirements within global markets all go a long way towards fostering a more empathetic and welcoming working environment.

 

Beyond that, however, McPetrie emphasised the importance of infusing that respect throughout the organisation. “Particularly for businesses like ours which have a lot of mobility, it’s about having the flexibility to respect people’s individual beliefs whether they’re working in their home market or in another market where the traditions and festivals may be different.”

 

For McPetrie, a global mobility programme isn’t just a welcome perk for staff, but part and parcel of EssenceMediacom’s DEI agenda. “Through mobility programmes around our organisation, we see enormous upsides to giving people an opportunity in another market to elicit different perspectives,” he said. “Some of it is a simple sharing of best practices, and some of it is about having a different entry point to a discussion or a debate. The quality of work is better. We see this in new business pitches, we see this in day-to-day client work.”

 

With such major and far-reaching benefits, some may wonder why faith diversity hasn’t been embraced more by corporations. “I think one of the reasons why faith perhaps has not been included so consistently in corporate DEI initiatives, is that we need to find that balance in doing so,” mused McPetrie.

 

In embracing faith inclusivity, companies must strike a delicate balance between empowering people while putting strong safeguards and boundaries in place so as not to disenfranchise others or create tension. McPetrie describes education as the “most critical element” in EssenceMediacom’s diversity efforts, and what allows the agency to be better equipped to understand “when and how an employee can best thrive in a role.”

 

At the end of the day, the choice to build that culture of empathy, education, and flexibility is a simple one for McPetrie. “I don’t want to oversimplify it, but it’s the right thing to do for our people,” he said. “It’s also the right thing to do for our business, and ultimately, it’s the right thing to do for our clients and our community. There are a lot of direct benefits, but there are also much broader benefits for us as a business and as a society.”

Sunday, March 05, 2023

10667: Fast Times For Forty Days…?

Are these fasting advertisements for Lent?

Monday, February 27, 2023

10661: Why Doesn’t God Banish Hypocrites From Adland?

 

The He Gets Us campaign has been addressed by this blog before, mostly to note the hypocrisy of its appearance at sites like adweek.com. After all, declaring, “Jesus fought systems of oppression,” to an industry and audience firmly dedicated to systemic racism seems tone deaf at best and offensive at least.

 

The advertiser aired a commercial during the Super Bowl too.

 

Now, what makes this so outrageous? The advertising agency responsible for the Jesus spot also produced the Avocados from Mexico commercial—which ran on the Super Bowl as well—featuring Adam and Eve in the Garden of Eden.

 

In short, only in Adland can shops hype Jesus Christ and parody Holy Scripture without missing a beat.

Sunday, September 19, 2021

15548: Holy Shit.

The hacks responsible for this Abbot Ale campaign need creative direction and spiritual direction.

 




Friday, April 09, 2021

15384: Holy Shit, BBDO.

 

BBDO in Colombia hatched this Sierra Nevada campaign hyping vegan burgers during Lent. The responsible creative team should pray to their personal deity for forgiveness.

 



Friday, March 05, 2021

15343: Adweek Turns To The Creator For Salvation…?

 

Adweek launched the Creator Visionary Awards to salute the best in social media. Okay, but the name and image look like Adweek is honoring religious campaigns—which is sorta appropriate, as the trade journal is likely praying to generate heavenly revenue by introducing a new awards competition.

Thursday, July 25, 2019

14704: Inappropriately Praying To Win Awards In Advertising.

This campaign from Israel presents another example of awards show advertising that is hardly worthy of awards. And the work is offensive to boot. Jesus.

Thursday, January 08, 2015

12376: Examining Charlie Hebdo.

The New York Times reported on the Charlie Hebdo terrorist incident. A provocative quote from the story reads:

“The French like their satire,” said Jean-Marie Charon, a sociologist who studies the news media. “The idea is to be irreverent, that irony and criticism are good things. But it is true that this is perhaps not part of everybody’s culture.”

Proud to Offend, Charlie Hebdo Carries Torch of Political Provocation

By Doreen Carvajal and Suzanne Daley

PARIS — In 2012, when Charlie Hebdo editors defied the government’s advice and published crude caricatures of the Prophet Muhammad naked and in sexual poses, the French authorities shut down embassies, cultural centers and schools in about 20 countries.

“Is it really sensible or intelligent to pour oil on the fire?” asked Laurent Fabius, the foreign minister at the time.

But Charlie Hebdo’s editor, Stéphane Charbonnier, who died in the attack on the paper’s offices Wednesday, was not deterred.

Week after week, the small, struggling paper amused and horrified, taking pride in offending one and all and carrying on a venerable European tradition dating to the days of the French Revolution, when satire was used to pillory Marie Antoinette, and later to challenge politicians, the police, bankers and religions of all kinds.

This week’s issue was no exception. It featured a mock debate about whether Jesus exists and a black-and-white New Year’s greeting card from the leader of the Islamic State, Abu Bakr al-Baghdadi, with the caption, “To your health.”

No subject was off limits. The paper offered pages of colorful cartoons depicting France’s top politicians and intellectuals as wine-swilling slackers indulging in sexual acts, or suggesting the pope was stepping aside to be with his girlfriend.

It is a brand of humor the French and other Europeans are attached to, but it has prompted fury among both Muslim extremists and less radical Muslims who see the denigration of their religion as provocation, not food for thought.

“The French like their satire,” said Jean-Marie Charon, a sociologist who studies the news media. “The idea is to be irreverent, that irony and criticism are good things. But it is true that this is perhaps not part of everybody’s culture.”

In recent years, the editors and cartoonists at Charlie Hebdo had weathered a firebombing, computer hacking and death threats. Mr. Charbonnier was included on a list published by Al Qaeda’s magazine, Inspire, of those “most wanted” for crimes against Islam. But Charlie Hebdo’s staff continued to take on Islam with the same irreverence as it did other religions, a stand that gave it stature among French journalists.

In 2006, for instance, the paper republished the controversial cartoon caricatures of a weeping Prophet Muhammad that had appeared first in a Danish newspaper.

“Charlie Hebdo has always kept its insolence, and since the caricatures crisis, it has become a symbol of press independence,” said Bruno Patino, director of the journalism school at the Institut d'Études Politiques de Paris, known as Sciences Po. “The debate about caricatures overlapped others in France about freedom of speech and religion. It became the most visible.”

The newspaper was born in controversy in 1970, after a publication called Hara-Kiri was banned for mocking the death of former President Charles de Gaulle. That prompted its journalists to set up a new paper, Charlie Hebdo, named for its reprint of Charlie Brown cartoons from the United States and a French shorthand for weekly publication.

According to some reports in the French news media, the attackers knew the names of their victims. Among the dead were Mr. Charbonnier, editor since 2009, and the veteran artists Jean Cabut, 76, and Georges Wolinski, 80, who had been involved with the publication since its inception.

While the paper first drew the anger of Muslims by reprinting the Danish cartoons from the newspaper Jyllands-Posten, it went further in 2011, when it temporarily renamed its weekly “Charia Hebdo,” a play on Shariah, Islamic law, and appointed the Prophet Muhammad as its “editor in chief.”

In 2012, the French authorities increased the police presence outside the Charlie Hebdo office out of concern about another attack. At the time, one of its journalists, Laurent Léger, said that “in France, we always have the right to write and draw.”

He continued: “And if some people are not happy with this, they can sue us, and we can defend ourselves. That’s democracy. You don’t throw bombs, you discuss, you debate. But you don’t act violently. We have to stand and resist pressure from extremism.”

Mr. Charon said the paper was often sued, including 14 times in recent years by the Roman Catholic Church. The New York Times has chosen not to reprint examples of the magazine’s most controversial work because of its intentionally offensive content.

Mr. Charbonnier, like the other Charlie Hebdo journalists, published under his pen name, Charb. His last published cartoon appeared in Wednesday’s issue, a haunting image of an armed and cross-eyed militant with the words, “Still no attacks in France,” and the retort: “Wait! We have until the end of January to offer our wishes.”

Since 2012, Mr. Charbonnier had a police bodyguard, who also died in the attack. “The threats were constant,” the publication’s lawyer, Richard Malka, said. “It’s frightening.”

But Charlie Hebdo thrived on breaking taboos. In the past, Mr. Charbonnier vowed that his cartoonists would keep poking fun “until Islam is just as banal as Catholicism,” but in the process it struggled not only with death threats, but also with its own financial survival.

Its circulation is about 30,000, and like other frail journals in the French newspaper industry, it has turned to its own form of crowdfunding, publishing a coupon on Wednesday for readers to fill out and mail in with checks.

Its chief rival is Le Canard Enchaîné, founded in 1915, which specializes in scoops and leaked secrets, whereas Charlie Hebdo is known for its cruder and more vicious wit. On Wednesday, an editor at Le Canard Enchaîné declined to speak about the shooting. Journalists there were instructed during an emotional afternoon meeting not to discuss the attack.

“It’s too early and too difficult to talk about this right now,” said a journalist there who knew some of the victims at Charlie Hebdo.

Radio France, Le Monde and France Télévisions issued statements late in the day saying they intended to offer staffing and other support to help Charlie Hebdo “live on.”

Doreen Carvajal reported from Paris, and Suzanne Daley from New York.

Friday, September 06, 2013

11421: Divine Drubbing.

From The New York Daily News…

Ads with abused Hindu goddesses highlight plight of domestic violence in India

The award-winning ad campaign was commissioned by Save the Children India for its Save Our Sisters initiative to draw attention to the prevalence of crimes against women in the predominantly Hindu country.

By Victoria Taylor / NEW YORK DAILY NEWS

A powerful ad campaign showing beaten and bruised Hindu goddesses serves as a stark reminder of the violence against women that plagues India.

The shocking images depict Saraswati, Durga and Lakshmi with bloody lips, black eyes and cuts on their beautiful faces.

“Pray that we never see this day,” the ads read. “Today, more than 68% of women in India are victims of domestic violence. Tomorrow, it seems like no woman shall be spared. Not even the ones we pray to.”

India is a predominantly Hindu nation.

The hard-hitting campaign images were created by mixing modern-day photography using live models with traditional hand-painted Indian art. They were commissioned by Save the Children India for its Save Our Sisters initiative, which, works to prevent the sex trafficking of young girls and women.

Taproot India, the ad agency behind the campaign, took home a number of metals at AdFest’s Lotus Awards for their work.

There were 244,270 reported incidents of crimes against women in India in 2012 alone, according to the National Crime Records Bureau. However, many cases of rape and other violent acts go unreported.

Friday, August 02, 2013

11322: Goddamn U.S. Postal Service.

From DailyFinance.com…

U.S. Postal Service Withdraws ‘In Priority We Trust’ Ads After Motto Offends

By Eamon Murphy

Idolatry: the substitution of something earthly for the only true object of veneration—God. Forbidden by the Bible, it has remained an irresistible temptation through the ages, as the widespread use of art objects in worship indicates.

Now the United States Postal Service, about as beleaguered an institution as there is, has inadvertently given its signature product the status of an idol, engendering complaints and causing one element of an extensive new marketing campaign to be scrapped.

”In Priority We Trust,” read the signs sent out to post offices across the country, echoing the phrase adopted as official U.S. motto in 1956, but slighting the Almighty by replacing the word “God.” According to the USPS, some people objected. (The postal service did not disclose any specific complaints.) As a result, the ads were withdrawn. Spokesman Tad Kelley explained,

“The ‘In Priority Mail We Trust’ elements were one component of a multi-channel campaign to launch a new sweep of priority products available online and in post offices on July 29. Some customers voiced concerns with the phrase. Being sensitive to their concerns, we directed affected post offices to remove the elements.”

But the USPS can’t escape criticism, as the cash-strapped independent agency of the federal government now faces questions over the expense of the wasted signage.

Might the Postal Service have overreacted in accommodating its customers’ hypersensitivity, and thereby squandered precious resources? “In Priority We Trust” seems harmless enough—effective, even. But it’s hard to blame them for being skittish, given the barrage of criticism they face over finances—losses totaled $16 billion last year—and operational changes (cutting delivery, closing locations).

It’s interesting to note that the phrase “In God We Trust” is an invention of the U.S. government, having entered the national consciousness through the currency. According to the Treasury Department’s website, “Secretary of the Treasury Salmon P. Chase received many appeals from devout persons throughout the country” during the Civil War, a time of “increased religious sentiment”, urging that the U.S. government “recognize the Deity on United States coins.”

“This would relieve us from the ignominy of heathenism,” read one such letter, from a Pennsylvania minister. “This would place us openly under the Divine protection we have personally claimed. From my hearth I have felt our national shame in disowning God as not the least of our present national disasters.

Chase agreed—“No nation can be strong except in the strength of God, or safe except in His defense,” he wrote to the director of the Philadelphia mint; “The trust of our people in God should be declared on our national coins”—but an act of Congress was required to make the change. Among the mottos Chase approved was one of his own devising: “IN GOD WE TRUST.” Congress passed the relevant legislation on April 22, 1864, and the phrase made its debut on the 1864 two-cent coin.

Further acts of Congress extended and standardized its use, and all U.S coins since 1938 bear the inscription. “In God We Trust” got a big promotion in 1956 when it became the country’s official motto, and the following year it began to appear on paper currency. Also under President Eisenhower, “the biggest ceremony of its kind in Postal Office history” accompanied “the introduction of the first stamp with a religious message”: “In God We Trust” arcing above the crown of the Statue of Liberty. (Postage: 8 cents.) Happier times for the nation’s mail.

Thursday, November 22, 2012

10775: Preaching To The Drunken Choir.

Church End Brewery invites you to wash away your sins—with booze. Add the people responsible for this campaign to the growing list of blasphemous marketers going straight to hell.

From Ads of the World.

Tuesday, October 16, 2012

10625: Jesus Christ, Ogilvy!

Memo to the creative team at Ogilvy in New Zealand: You’re all going straight to hell for this one, mates.

From Ads of the World.

Monday, September 10, 2012

Sunday, April 15, 2012

10004: Three Stooges Offend Catholic League.


From MSNBC…

Catholic League: ‘Three Stooges’ full of offensive nunsense

By Pamela McClintock, The Hollywood Reporter

The Catholic League is in an uproar over the way nuns are depicted in Peter and Bobby Farrelly’s redo of “The Three Stooges,” which 20th Century Fox opens Friday domestically.

In a terse statement issued Thursday, Catholic League president Bill Donohue takes issue with a “nun bikini” and large rosary worn by swimsuit model Kate Upton in the slapstick comedy as well as with Larry David’s character.

David, like Upton, plays a nun in “Three Stooges,” and his character’s name is Sister Mary-Mengele—named after infamous Nazi Josef Mengele.

“In the 1950s, Hollywood generally avoided crude fare and was respectful of religion. Today it specializes in crudity and trashes Christianity, especially Catholicism,” Donohue said. “Enter ‘The Three Stooges.’ The movie is not just another remake: It is a cultural marker of sociological significance, and what it says about the way we’ve changed is not encouraging.”

Fox disagreed that Three Stooges diverges from the original series. “The movie, in keeping with the spirit of the original TV show and its stars, is a broad, slapstick comedy,” a Fox spokesperson said.

“As the Stooges have proved over time, laughter is a universal medicine. The nuns that Mr. Donohue alludes to, are in fact, caring, heroic characters in the movie, albeit within the framework of a very broad comedy,” the spokesperson continued. “And as far as the nun attire, I think we did the audience a favor by letting Kate Upton wear the nun-kini rather than Larry David—it could have gone either way. We invite you to see the movie and decide for yourselves.”

The Catholic League is the largest Catholic civil rights organization in the U.S.

Donohue also criticized comments made Wednesday night by David on TBS’ Conan.

“He said to Conan O’Brien that dressing as a nun in the film makes it easy to understand why nuns are ‘so mean,’ “ Donohue said. “He explains: ‘You know, the outfits might have something to do with that. Forget about the fact that they never have sex. If you give me a chance of no sex or having to wear that outfit the rest of my life, I would definitely take the no sex.’”

Donohue’s statement included the e-mail address of a top Fox executive.