MediaPost reported WPP elevated two White men to global presidents of client growth.
It must be a confusing time for WPP drones and leaders, as the single White operating company reels via restructuring, redundancies, and RIFs while simultaneously readying for revitalization, reinvention, and growth.
Both White men are credited for achieving success with media and advertising pitches at earlier versions of WPP.
Seems they’ll now face the challenge of first defining what they’re pitching.
Wise people have said it is only through adversity that we experience growth.
At least the newly appointed global presidents of client growth have plenty of adversity to leverage.
WPP Elevates Jenner, Heimann To Top Growth Roles
By Steve McClellan
WPP agency veterans Toby Jenner and Philip Heimann have been promoted to global presidents of client growth. The roles are new and designed to drive the company’s “single unified growth strategy” spelled out by CEO Cindy Rose earlier this year.
They both report to WPP chief operating officer Devika Bulchandani.
Jenner, a 20-year company veteran, was previously global chief business officer at WPP Media and before that CEO of company media agency Wavemaker. Most recently he’s credited with shaping WPP Media’s unified go-to-market strategy and leading successful pitches for adidas, PlayStation, Reckitt, Amazon and more. He will continue to oversee WPP Media growth as part of his broader holding company remit.
Heimann was previously global chief growth & marketing officer at Ogilvy. He’s credited with boosting the agency’s pitch win rate over six years from 22% to 60% leading the team that won assignments from companies such as Verizon, Audi, Kimberly-Clark and more.
With the promotions, both executives join WPP’s executive committee. Jenner will also serve on the WPP media global leadership team and Heimann will serve on the WPP creative leadership team.
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