It was only a matter of time. Stephen Colbert critiqued the Summer’s Eve “Hail to the V” campaign, and even created a male companion to the talking vajayjays. Note how the studio audience is laughing at the brand, not with the brand. The Richards Group will probably tell their client that the campaign has connected with popular culture—when it has actually connected with popular cultural cluelessness. Ultimate Fail to the V.
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