Adweek posted a painfully inane video starring new Draftfcb Global Chief Talent Officer Cynthia Augustine answering six questions. Alas, the inquiry didn’t include, “How does someone who has never worked at an advertising agency assume the responsibility for recruiting ad talent globally?” Then again, it’s not like any of the leaders at Draftfcb have legitimate industry experience either, so maybe Augustine fits right in. The GCTO is already drinking the company Kool-Aid, referencing the 6.5 seconds that matter by declaring she knows where an interview is heading within that timeframe. Of course, most interviewees don’t need that long to realize they made a grave mistake in even applying for a position at Draftfcb.
2 comments:
Let me guess she has some friends at draftfcb. Only way to explain how she got the job. Connections are more important than talent in the ad industry.
end scene.
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