Monday, November 17, 2014

12230: Hip Hop, Jig & Jive From BBH.

Creativity spotlighted a commercial for U.K. juice brand J20—produced by Bartle Bogle Hegarty London—featuring hip hop dancers Junior’s Crew and Irish musicians Old Irish Beats. It’s another example of how White advertising agencies love hip hop. The announcer voiceover says, “That’s what happens when you put two great things together… There’s joy in the blend.” Too bad an exclusive agency like BBH doesn’t apply such liberal thinking to its hiring practices.

No comments: