Adweek reported on potentially deep layoffs at McCann Erickson NY, publishing a lame agency statement that read:
“As part of McCann’s reinvention, the agency has had to make some very difficult decisions. One result is that some employees will not make the transition with us. Protecting both individuals and the health of the company is a difficult balance. The decisions made were hard. But they were based on a clear strategy for the agency.”
Of course, the “clear strategy” is not being publicly defined, flying in the face of the company’s “Truth Well Told” slogan. But Adweek appears to be hinting at the reinvention plan with its stock photo selection featuring a mature executive who has just been terminated. Then again, BDAs are notorious for keeping their Old White Guys employed—although Universal McCann did have an age discrimination lawsuit pending.
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