Thursday, January 01, 2015

12353: Flying Too Fast With News…?

Advertising Age published a story titled, “Crisis Management Lessons: How Two Asian Airlines Responded to Disasters”—examining how “AirAsia and Malaysia Airlines Handled Communications Very Differently.” Really? Bodies are still being pulled from the Java Sea and the trade journal runs a case study on crisis management? What’s next—a creative review of the airlines’ advertising campaigns?

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