Friday, December 24, 2010


Jim Edwards at BNET commented on the drama at Draftfcb, where mega-client S.C. Johnson has put its account in review. Contextual advertising includes Vanguard asking, “Are you Vanguarding your 401(k)?”—a question that soon-to-be-ex-staffers at Draftfcb must inevitably answer. Plus, Qwest presents the “Scattered Workforce.” The telecom is still giving work to Draftfcb, although that will likely change since Qwest was recently purchased by CenturyLink—which should further scatter the Draftfcb workforce.

No comments: