Coca-Cola apologizes for ‘retard’ bottle cap
By Sky News
Coca-Cola has apologized to a family who found the message “You Retard” printed inside a bottle cap.
Blake Loates, from Alberta, Canada, found the offensive message after buying a bottle of Vitamin Water, which is owned by the drinks firm.
“We immediately thought, you have got to be kidding me?” she said.
“We thought it might have been a disgruntled employee or someone in a (bottling) plant playing a joke.”
She took a picture of the bottle top and her father Doug wrote a letter of complaint to the drinks firm, mentioning his younger daughter Fiona, who has cerebral palsy and autism.
In his letter, seen by the Huffington Post, he told the company: “The R word is considered a swear word in our family. We don’t use it.
“We don’t tolerate others using it around us. We ARE oversensitive but you would be too if you had Fiona for a daughter!”
Coca-Cola said it has been printing one random French word and one random English word on the inside of each Vitamin Water cap.
Shannon Denny, from Coca-Cola Refreshment Canada, said: “We did not mean to offend at all. We are certainly very apologetic for this oversight.”
The company says it now has a system in place to review words printed on the bottle caps, and says it has recalled the remaining products.
No comments:
Post a Comment