Saturday, July 27, 2013

11308: Omnicom + Publicis = Bullshit.

Advertising Age and Adweek reported on news that Omnicom and Publicis Groupe are in merger talks. If a marriage actually takes place, the results would include:

• Further commoditization of the industry

• Greater emphasis on digital—but only related to firewalls

Chief Diversity Officers combine forces, yet continue to accomplish nothing

• An unprecedented spike in Corporate Cultural Collusion

• More places to shuttle Quaker Oats and Propel Zero

• Globalization of minority youth outreach programs

Où sont tous les Noirs?

• Maurice Lévy named a Pioneer of Diversity

• Fewer crumbs for minority agencies

• Havas remains the least interesting network

• The biggest clan of culturally clueless White adpeople ever

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