Adweek reported on the StrawberryFrog fiasco, offering more dim-witted details. Participants and plaintiffs are volleying barbs:
“This is a contract dispute with a former employee with the firm and it’s totally false and baseless,” said Ramesh Rajan, a partner in the company. “This disgruntled former employee left the firm two months ago and is lashing out at everyone else.”
In the suit, [former CSO Ilana Bryant] describes [CEO Scott Goodson] as an “incompetent and emotionally unstable boss” whose “erratic and dictatorial behavior” have made it impossible to work there.
Okey-doke. It appears that Goodson’s memo to the troops was designed to offer preliminary damage control. Regardless, there are simply better and more professional ways to handle matters. When Adweek reporters called, StrawberryFrog officials could have said, “No comment.” Even a standard line such as, “It is not the company’s policy to discuss personnel matters with the press,” would have done the trick. Instead, the agency wonks took a Heather LeFevre approach and opted to engage in a public pissing match that ultimately makes StrawberryFrog look like it’s run by, well, toads.
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