Wednesday, June 13, 2018

14183: Divertsity Dudes.

This campaign by Ogilvy in Brazil was described as follows:

The campaign shows female versions of some of the most iconic billionaires to make the point that, if they were born women, their companies may have never seen the light of the day and they would have ended up being clients of their competitors. This has nothing to do with their capabilities. It’s due to the fact that female entrepreneurs receive less funds, loans and government grants than their male counterparts.

Okay, but another point to make involves Ogilvy’s use of White men to ultimately promote White women.

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