There’s something about this actual craigslist ad that isn’t Hebrew National—that is, it isn’t kosher. For starters, it’s written too well for someone allegedly seeking PR help. Plus, the claim of being “ready for anything including non traditional guerilla marketing” sounds way too sophisticated for a hot dog vendor. Finally, the offer of $500 and free food for a year is totally unbelievable, given that most local restaurants would barely cough up $50 for a press release.
Public Relations Help (Lincoln Park Restaurant)
Date: 2010-01-08, 12:39PM CST
Reply to: firstname.lastname@example.org
Brand new Hot Dog Restaurant in Lincoln Park area needs a creative genius with Public Relations expertise and abilities to help let the community know we exist. Great location, great Hot Dogs, great fresh cut fries and a great story to tell. We want to grow this single location into several. If you are up for a challenge and think you can help us…please let me know. We are ready for anything including non traditional guerilla marketing
• Location: Lincoln Park Restaurant
• It’s NOT ok to contact this poster with services or other commercial interests
• Compensation: $500 initial to get our story out and all our food you can eat for a year.