Tuesday, February 10, 2009
6429: Trust Me, This Show Sucks.
Must retract last week’s prediction that TNT series Trust Me will probably be successful. The latest episode was pathetic. This show really is an outdated, White male perspective on the business—with not very talented White males to boot. All the characters are stereotypical cartoons. The women tend to be sex objects obviously dreamed up by sexist, clueless men. It’s like watching a badly cast, poorly written commercial from a creative team whose strengths lie in print ads. Or store signage. You know you’re in trouble when a program about advertising is less interesting than the advertising interrupting it. To use industry jargon, Trust Me lacks a Big Idea.