Monday, January 05, 2009
6310: The Madison Avenue Project.
Steve Hall at Adrants reported Cyrus Mehri is making a move, and he’s even bringing the NAACP along for the ride. According to Adrants, Mehri will introduce the Madison Avenue Project on January 8 at 11am, starting with the unveiling of a new study on racial disparities in the advertising industry. Bet on adding the document to the list of studies revealing the obvious. Plus, look for the Madison Avenue Project to generate bigger explosions than the Manhattan Project. Wonder if any agency honchos will bother to show up. They’ll probably just send their Diversity Chiefs, Inclusion Commanders, Rainbow Committees and Multicultural Moguls as representatives. Or the mailroom staffers.
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VIDEO: Ad Agency Racial Discrimination: New Charges
> NEW YORK (YouTube.com/AdAge) -- The issue of the advertising industry's diversity hiring practices, which seemed to have settled down, flared anew yesterday. Attorney Cyrus Mehri orchestrated a dramatic press conference and the release of new study documenting racial disparity throughout the ad agency business.
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