Wednesday, October 08, 2014

12134: Total Toyota Promotes Slavery…?

Comments left for the new Total Toyota campaign post claim that the second spot in the series—“Bride Breakout”—was shot at a former slave plantation in Louisiana. Nice. Brings added meaning to the tagline, “Let’s Go Places.” Not sure why this commercial might be considered cross-cultural or multicultural, as the cast is totally White, save for a single Black man as a background extra. The actor, however, probably played a larger role in the production than the minority agencies comprising Total Toyota.

1 comment:

Anonymous said...

Does anyone know what song is playing in the background on this commercial other than Johann Pachelbel's Canon in D Major right at the beginning?