Tuesday, September 28, 2010

8007: JWTF, Bob Jeffrey?

AdweekMedia has been offering Real Time Advertising Week coverage, and today JWT honcho Bob Jeffrey was spotlighted for the Quote of the Day.

JWT’s Bob Jeffrey on ‘Mad Men’ and recruiting

“Mad Men … has been a positive recruiting thing for our industry. Even though it’s advertising in the ‘60s, it shows people having fun. There’s a certain sexiness, a certain glamour.”

Honestly, this douche dude is so tired. But what do you expect from a man who once blathered about idea racism? Perhaps someone should tell Jeffrey that the industry has absolutely failed to recruit minorities for decades. Surely he doesn’t think the ultra-White Mad Men might reverse the results in this area. Additionally, the global holding companies have succeeded in draining the fun, sexiness and glamour from Madison Avenue. Need proof? Simply visit JWT.

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